This week is the continuation of Web Marketing Basics, part 2. Now that you have your new website launched, you’ve announced it to all the world (see part 1), the next consideration is to...enter the world of social media.

This week I was reminded that some of our clients are new to web marketing. Even those clients that have been at it for a while, still come to us with basic questions about what they should do to promote their business online. A question we ...

Entrepreneurism is more about creating something than it is “going into business”. Its about having an idea and making it happen.

Written content for your website needs to inspire your potential customers to contact you. Does yours? There is a technique to writing web copy that can help you overcome barriers to connecting with your potential customers.

A beautiful website is essential. But once you’ve got that, then what? It would be great “if you build it, then they will come” applied to your website. But honestly, it takes work to market that beautiful website. Once your ...